Jio in India
Details
Extremely
likely. It is currently the largest digitization initiative anywhere in
the world and they plan to cover 70% of the population from day 1 of
launch. Their infrastructure and investments are so huge that Ambani
calls it the 'largest startup in the world' Why Jio will revolutionize Indian Internet market? #1 Largest fiber optic network in India They
have laid 250,000+ KMs of high quality fiber optic cable and have
installed over 90,000 eco-friendly 4G towers. And, Jio is using cables
of 288 fibers or 96 fibers in most places while other players have
cables with only 12-24 fibers. More fibers means, they will have more
bandwidth and more speed. This is an
unprecedented feat in Indian mobile network industry. Most other
companies do not lay such large amount of cables, instead they depend on
agreement with various other companies who own fiber networks. Apart
from this, Jio also have access to the cables laid by Reliance
communications. See their full fiber network map here:- jio route Let
me explain how mobile towers work in simple words. Mobile towers are
like large WiFis. Just like the WiFi in your home is connected by wires
to your internet service providers, mobile towers needs to be connected
to fiber optic cables under the towers and these wires connect to large
ISPs. So, when you use 3G/4G, you are only communicating wirelessly
inbetween your smartphone and the tower. Once the data reaches the
tower, the entire data is sent through these fiber optic cables. This
is why fast fiber network cables are really important for providing
fast 4G. Other service providers are stuck in a major dilemma. Since
they already have fiber network laid for 2G/3G, they just replace the
mobile tower with new 4G equipment while relying on old fiber networks.
They are worried about upgrading to better infrastructure because last
time when they upgraded to 3G, they lost thousands of crores in
Investment as 3G never generated as much income as they hoped for. Jio
knows that 5G will come soon, so they are making their entire fiber
optic network in such a way that it can be seamlessly upgraded to 5G. #2 Only company to have 4G spectrum in all zones JIO
won spectrum in all 22 zones of India during 2010 auctions and they
were building their network infrastructure till now. Jio has the
capability of providing 4G services in all 22 circles, Bharti Airtel can
provide it in 15, Idea in 10 and Vodafone in 8 circles. So, they are
the only company which can give 4G all over India. #3 Largest 4G network in India You
must have seen advertisements from other network providers on TV
especially during T20 cricket world-cup, claiming to be the 'largest 4G network in India' or 'Largest 4G network in the world'. These
advertisements are meant to put the words 'largest 4G network' in your
brains, so that when Jio comes out and they claim to be the largest 4G
network, people won't believe them. This is probably the only way for
these network providers to survive as they have really small network
coverage. But, when Jio gets launched, it's
coverage is said to be bigger than 2G coverage of most other players!
Jio will have 4G network coverage at over 1.02 lakh villages and 18,000
towns in their first phase. Currently 4G is available to less than 15%
of India's population and Jio will cover 70% of India at launch. They
plans to cover 90% of India with 4G by 2017 and all of India by 2018. #4 They only have 4G This has many benefits to both company and users. They
currently have agreements with BSNL and Reliance communications for
using their networks to provide 2G/3G at places which currently don't
have Jio's 4G. #5 Huge investment They have invested over Rs 150,000 crore into this project. Just to put things into perspective, In the
last couple of years, JIO has already spent almost as much as the major
incumbent telecom firms, like Bharti Airtel Ltd, Idea Cellular Ltd and
Vodafone India Ltd, have spent over the past more than 20 years of being in operations. #6 They own two international submarine cable landing stations #7 Ecofriendly towers They
brought the concept of eco-friendly and camouflaged cellular towers to
India. In the above photo, that thing which looks like a tree is not
actually a tree. It is a cellular tower which is made to blend with the
nature and look like a tree. This is done so that the usual bulky
metallic telecom towers don't damage the place's natural view. Good
work, isn't it? Just don't try to climb it thinking that it is a coconut
tree. #8 VoLTE (calls send as data) Jio
is the only company in India to use VoLTE technology. 4G is exclusively
designed for high speed data transfer and it cannot handle normal
mobile calls. To solve this issue, other players switch to 3G/2G
whenever a call is made. Since Jio doesn't have 2G/3G, they send calls
as data through 4G itself. This is similar to skype calls but probably
in much better quality. Many people will get access to good quality video calls for the first time in their lives. #9 Disruptive Pricing The
best way for Jio to attract maximum users is to provide plans which are
much cheaper than other players. And, since they have a new empty
network designed to handle millions of users, they will be able to
provide unbelievable promotional plans atleast for the first 2 years. #10 One Gbps wired broadband Jio
is not just about 4G, they are planning to offer ultra high speed fiber
optic connections to homes too with peak connection speeds up to as
high as 1 Gbps. They have
left no stone unturned for this mega project. According to Ambani,
currently India stands 150th in mobile Internet rankings out of 230
countries. He believes that India's rank will go up from 150 to among
the top 10 of mobile Internet rankings in the world due to this project. How likely is that Reliance Jio 4G will revolutionise the internet market in India ?
This is
good for India's economy and at the same time provide a good service to
millions of people. This forces other players to invest more into their
own infrastructure. Airtel have already announced that they will invest
60,000crore in modernizing their network.
We need huge companies like Reliance to invest in such mega projects for our entire country to progress.
I am
excited to see the impending unavoidable war between Jio and other
players. The existing companies are already worried that their premium
customers will dump them and port to Jio. I think it would be an Airtel
vs Jio fight, as currently Airtel has the most resources while Vodafone,
Idea and other players are the most vulnerable. For a long time there
was no serious competition in telecom space, I hope this will bring
better services to consumers.
courtsey :- Quora (kshitij Salgunan)
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